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I can help you understand the needs of your market, define the functionality of your product, and design the interface that your customer will ultimately use.
Product strategy
* define product scope and functionality requirements
* assess trade-offs between functionality and time-to-market
* conduct an expert review of your existing products and services to identify key improvements
Interaction design
* architect product structure and flow
* design the screen-by-screen interface which matches your users' mental model
* develop clear illustrations and copy to explain complex concepts
* create technically sound designs that smoothly integrate with your development process
User research
* pinpoint market needs
* conduct ethnographic user studies (study your users in context)
* run formal usability testing
* lead focus groups
Visual design
* develop consistent design language
* enhance usability without introducing clutter
* create a seductive design that appeals to your target market
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